Objective: Design a compelling visual to promote Community Day at UNSW’s Paddington Campus to students based on the Kensington Campus.

Key Message: Emphasize that the event is open to all students, not just those studying Art and Design. Highlight the ease of getting to Paddington via the shuttle bus from Gate 8 at Kensington Campus.

Placement: The visual will be displayed on screens around Kensington Campus, so it should stand out and communicate the details at a glance.